# Communication building blocks for MiniDebConf Barcelona 2014 (drafts) ## Logo and logotype [[!img mdcb2014_logo1.png size=600x]] [[!img mdcb2014_logo2.png size=600x]] [[!img mdcb2014_logo3.png size=400x]] ## Poster [[!img mdcb2014_postersizeA_mock1.png size=600x]] ## Banner [[!img mdcb2014_bannerhor_mock1.png size=600x]] [[!img mdcb2014_bannerver_mock1.png size=200x]] ## T-shirt [[!img mdcb2014_tshirt_mock1.png size=600x]] Sustainable visual identity design is a design that recycles as many elements as possible with every new piece of communication. Not only is a brand strengthened every time the logo and any other identity forming visual element is used, a lot of work is also saved as well. Every logo variant is a weakening of the brand, not a strengthening. Of course design improvements can be made - always, all year 'round - preferably not right up to the next conference. I consider it a waste of time to create a sublogo for a minidebconf. The Debian logo is perfectly suitable as logo for a Debian conference. In the particular case of the Barcelona MiniDebConf 2014, I think the Debian Women logo is the proper logo to use, though, since it is a Debian Women project, contradictionary as it may sound. The same principle of recycling typography and grids. I'd like as much identity matter - and work - to be reused, as possible. There is no need to reinvent the wheel every time. A visual theme created with illustration and colour schemes is enough as identity indicator for smaller events like MiniDebConfs. [[!tag english minidebconf logo draft debian]]